Posts tagged “Web Dev”

Many marketers are familiar with the concept of building mobile applications for today’s smartphones, but most aren’t sure whether their company should build a mobile-optimized website or a native mobile app to deliver on their specific business needs. The answer largely depends on the needs of your specific program goals.  Marketers can start by asking themselves the following questions: •             Who is my target audience? •             What type of mobile functionality am I looking for? •             Do I have the … Continue Reading »

Everyone is talking about the cloud. But how many people really understand how to use the cloud to build, host and maintain their sites? Like most things in the tech world, the cloud is just an evolution of what we’ve all used before or are using today.  What has changed is the technology of the hardware and networks that allows more accessibility, usability and scalability.  Just a few years ago we all had to connect to a phone line, access … Continue Reading »

The popularity of mobile, web-enabled devices like smartphones and tablets is increasing rapidly among businesses and private consumers. According to comScore MobiLens, there were 63.2 million U.S. smartphone users in December 2010, and 48 percent of phone owners can browse the full web on their devices. There are more than 10 different mobile device platforms available in the U.S., and most of them are capable of supporting multiple browsers. Just as businesses had to adapt rapidly to the proliferation of … Continue Reading »