Posts tagged “Social”

As the social networking site Pinterest started exploding over the past few months, industry experts got curious: how exactly is Pinterest making money? They did a little poking around and soon discovered that Pinterest earns money not from ads, like the majority of social sites, but from ecommerce affiliates. Though it didn’t dampen the site’s popularity, Pinterest did receive some criticism for not being up front about its methods and taking cuts from its affiliates covertly. This revelation about Pinterest’s … Continue Reading »

“The Today Show” is a brand that you wouldn’t necessarily expect to have all of its ducks in a row when it comes to social media. Sure, the show’s got the likes of quirky Kathie Lee and effervescent Al Roker, but it also still celebrates old folks’ birthdays with a photoshopped Smuckers logo. The stories covered on the show can be pretty cheesy (such as a segment on semi-formal sweatpants for the office), so you wouldn’t expect that this traditional, … Continue Reading »

This all seems a little bit like déjà vu, doesn’t it? First there was Google Buzz, now Google+. What makes the search giant’s latest effort to take on Facebook any different? If you remember, Google Buzz’s launch strategy was not very well planned. All of a sudden a link appeared on millions Gmail accounts, which instigated a massive outcry about privacy because Gmail users’ recent activity was being broadcast for anyone to see. In order to avoid this faux pas … Continue Reading »