CAREERS
Media Planner
Be a part of Web 2.0!
Red Bricks Media is an emergent thought leader in the rapidly-growing search and performance marketing space. Based in San Francisco, we have an energetic team, a fantastic work environment, and a commitment to integrity-with ourselves and our clients. Most importantly, Red Bricks Media delivers: our 100% client satisfaction rate speaks for itself, and we are winning the business of such top-notch businesses as Adobe Systems, Investor's Business Daily, and Hearst Magazines.
We are looking for a proactive, flexible self-starter to play a key role on our online marketing team. The Media Planner/Supervisor will work with the Media Director to refine and expand our CPM and CPA/lead gen practices and to manage existing media planning activities. This person will have the ability to drive the overall direction of our CPM & CPA practices while also having the implementation skills necessary to create, execute on, and refine plans for individual clients. The Media Planner will also have a supporting role in some paid search activities. This position is ideal for someone who thrives on a variety of projects with tight timelines and quick turn-around but who also enjoys stepping back for big-picture analysis. Existing experience with planning online marketing is not required but is welcome.
Responsibilities:
- Negotiate rates, placements, and packages with vendors to reduce cost per sale/lead or targeted action
- Work in partnership with client team to plan out long-term strategic direction of online marketing campaigns
- Collaboratively work with the Account and Traffic teams to ensure campaigns success
- Develop measurable campaign objectives and enable tracking of those objectives through site or third-party measurement tools
- Monitor media placement results, and optimize to maximize results
- Monitor overall campaign performance and recommend strategic shifts as needed
- Prepare regular in-depth reports on campaign progress as well as ad-hoc reports as required
- Acquire a thorough knowledge of the necessary tools and software needed to execute the job, including any introduced by clients
- Drive development of creative test plans and analysis of creative performance
Requirements:
- 3+ years of media (online or offline) or consulting experience
- Solid analytical capabilities
- Extreme attention to detail
- Proactive, take-charge attitude
- Proven multi-tasking ability
- Flawless written English
- Proficiency in Word, Excel, and PowerPoint
- Client-ready interpersonal skills and polish
- Proven leadership in a team-oriented role
- Proven ability to learn new tools and software quickly and independently
- Experience in a start-up or small-company environment a plus
- Strong performance in Bachelor's degree program preferred
Compensation depends on experience.
For further consideration, please submit your resume to hr [at] redbricksmedia.com
