Archive for April 2011

RBM is thrilled to present our new corporate website. The site reflects our new vision and branding, which we unveiled in late 2010. Visit www.RedBricksMedia.com We hope you enjoy browsing the site. Don’t forget to keep checking in, because we will be adding some great new features this spring. As always, expect great things from RBM.

The world has changed.  The crowd is empowered now more than ever before.  The people share and mobilize themselves to topple regimes.  Being social has never been more powerful, and social media is the greatest democratizing force in human history, since the invention of the printing press.  The new social platforms will change the world in ways we do not yet know. A case in point is Wikileaks.  For the first time in a long time, there is a new … Continue Reading »

Whether you chose to define 2010 as the Year of Mobile or not, it is obvious that mobile advertising is on the cusp of great change.  Every mobile statistic, whether depicting advertising spend, market penetration, or search volume, shows the trend line going up, way up.  As an advertiser, it is thrilling be in such a young and prosperous space but, as with any hip trend, difficult to feel your way through the exponentially changing landscape.  Beginning a journey into … Continue Reading »

This week RBM signed a new account, Change.org. They are a progressive for-profit organization with massive market momentum behind them right now. Change.org allows consumers to create online petitions for causes they feel strongly about in 12 major cause categories. These petitions are virally circulated, and users that join a petition need to register with the service. After a petition is submitted they are asked if they would like to join other petitions in the same cause categories. RBM will … Continue Reading »